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Expertise…Empathy…Our Approach

Here’s your framework for showing what you know and getting the right patients to take the next step

Phil Boucher, M.D.'s avatar
Phil Boucher, M.D.
Jun 18, 2025
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In his book Jab, Jab, Right Hook Gary Vaynerchuk (GaryVee) talks about offering value to the extreme. You give value (jab), you give value, you give value and THEN you make your offer.

When you lead with value…you don’t look or feel salesy.

Instead of: “Join My Practice! Here are the features: easy access, online appointment booking, blah blah blah” which…

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